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Fractional marketing leadership for growth driven ventures

We transform scattered marketing efforts into a clear strategy and focused execution. We create an Ai forward growth engine without the cost of a full-time hire.

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For organizations needing marketing traction to scale

Explore Our Solutions

How We Drive Growth

We use a proven, repeatable process to bring strategy, structure, & execution to your team

We Set a Clear
Strategy

We craft marketing strategies that cut through complexity, delivering focused solutions that transform potential into performance.

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We Plan
The Work

We build a focused marketing plan and operating system to measure, manage, and improve results.

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We Work
The Plan

We assemble and guide specialists and leverage AI tools to deliver aligned, measurable results.

Our Impact As A Fractional Marketing Leader

8X Revenue

Led brand development and go-to-market strategy for a consumer/industrial products business, delivering 8X growth.

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US Launch

Executed launch strategy and account engagement program for a medical device startup, producing their first 200 qualified strategic leads.

501c3

Developed programming and revenue plan as board member, successfully achieving 501c3
status for mission-driven organization.

Six Figure Grant

Created innovation roadmap and funding proposal that directly resulted in a six-figure grant award for product development initiatives.

“Mark helped us punch above our weight with our branding and marketing which made us more credible to larger customers and helped us land key accounts.”

“Mark stepped in to give us the clarity and focus we needed to act with confidence and it paid off for us.”

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Marketing expertise built
on real-world experience

As part of a national network of industry experts and marketing specialists, linc.partners can access the right expertise to complement your team’s bandwidth and capabilities if necessary.

Managing partner Mark Lancia has driven over $1 billion in annual revenue growth through integrated marketing, innovation and partnerships in consumer goods, industrial products, medical devices, higher education, and non-profits at leaders including:

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$a Coca-Cola logo representing fractional CMO Mark Lancia's B2C marketing strategy and CPG brand management experience that serves as the basis for his fractional marketing services at Pittsburgh, PA based linc.partners$

$a PPG logo representing fractional CMO Mark Lancia's B2B marketing and marketing management experience that serves as the basis for his fractional marketing services at pittsburgh, PA based linc.partners$

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Start With Our Strategy First Sprint

Our focused deep dive aligns your marketing strategy with your business goals and delivers a clear, focused approach.

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Unlock Growth Potential

We’ll conduct a total online presence audit and competitive analysis to establish benchmarks, pinpoint areas of improvement, and uncover new opportunities to grow your business

Map How to Find and Convert

We’ll use the proprietary Marketing Hourglass technology to design a clear and actionable plan that guides customers from awareness to repeat and referral, along with an easy-to-implement plan for you and your team to use

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Uncover Ideal Customers

We will create a clear and compelling message that sets you apart by conducting live client interviews, identifying your competitive edge, creating unique client profiles, and crafting a core marketing message for your target audience

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We will create a comprehensive editorial plan that makes content creation a breeze and develop your execution calendar, aligning your channels, content, cadence and priorities

Build A Marketing Action Plan

Learn More >

Schedule a Sprint

Ready to Grow? Let’s Partner.

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